Now there’s one more way to get weird. South Africa’s freaky artsy rap-pop duo Die Antwoord are prepping a line of pot concentrate products to release in conjunction with their upcoming album Mount Ninji and Da Nice Time Kid.
The group’s Yolandi Visser and Ninja are teaming with Northern California’s Natural Cannabis Company to produce a new product line called Zef Zol, which will include flowers, vape pens, oil cartridges, infused mouth spray and lip balms, as well as chocolate edibles, according to Channel 24.
When announcing the oil cartridges on their IG feed last week, the duo wrote that “ZEF ZEF refillz dat cum in different flavaz! niiiiiice! ❤️,” so it sounds like the rappers are staying on brand with their new products’ marketing.
Image via Ninja’s IG account @zef_alien
The marketing is also in keeping with Natural Cannabis Company. While other major marijuana producers have partnered with mainstream celebrities like Willie Nelson, Snoop Dogg, or the ghost of Bob Marley, Natural Cannabis Co. has previously teamed with pornstars like Daisy Marie and Havana Ginger. So, Die Antwoord is keeping the company’s celebrity endorsements nice and edgy.
These new weed products are just another way that Die Antwoord is slowly insinuating themselves into every corner of your life. Their likenesses were shamelessly stolen (to cool effect) in the massive superhero blockbuster film Suicide Squad this summer, so pretty soon you’ll be able to smoke Die Antwoord while you listen to Die Antwoord before you go to the Die Antwoord-inspired movie. And then you will probably go insane.
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