Weed Lobbyists Don’t Want Help from Tommy Chong
By the looks of things, the marijuana lobby needs a new face for its lobbying effort. The NCIA or the National Cannabis Industry Association, has uninvited Tommy Chong from its visit to congress later this month.
NCIA Executive Director Aaron Smith emailed Chong’s supporters and representatives, saying that by keeping Tommy out of their visit to Capitol Hill, the organization will stay away from the stereotypical stoner image that they are trying to avoid. Smith also went on to explain that the NCIA wants to show congress that cannabis users are normal professionals who can show themselves as being relatable to the conservative members of congress.
A YouTube video released last week precipitated the decision. The video, an ad for “Tommy Chong’s Smoke Swipe” features Chong toking and driving, nodding off behind the wheel of a car, and using his Smoke Swipe product to get the weed reek off his clothes before meeting with his parole officer.
“This sort of message is exactly the opposite of what we are trying to do with our efforts to legitimize the industry by showing it in a positive and responsible light,” said Smith. “We are here to break ‘stoner’ stereotypes rather than reinforce them.”